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Emerging Talents at Lidl Shape the Future: Apprentices Infuse New Energy into University Advertising

Lidl Germany empowers four apprentices to create their own student campaign. Titled 'Here you're making progress', the comedic seven-minute campaign video is a product of the apprentices' inventive minds, showcasing their humorous concepts and experiences. The team shares their...

German retail giant Lidl transfers the scriptwriting duty of their 'You're moving forward'...
German retail giant Lidl transfers the scriptwriting duty of their 'You're moving forward' apprenticeship campaign to four emerging creatives. Consequently, a humorous, seven-minute campaign video (https://www.youtube.com/watch?v=Lz2inSyd8CE) was produced, showcasing the team's original ideas. The... (Bad Wimpfen, OTS)

Emerging Talents at Lidl Shape the Future: Apprentices Infuse New Energy into University Advertising

Ready for a spin on Lidl's youth-focused campaign? Here ya go!

Got a Hunch Lidl's Trendy Projects Aren't golden tickets for Young Creatives yet? Let's Explore!

Contrary to popular belief, Lidl isn't currently handing the reins of their epic campaigns to apprentice maestros—yet! Though Lidl is all about the young'uns, their latest initiatives mainly have students as participants rather than budding creators.

Wondering what's the deal with their youth-oriented initiatives? Let's dive in!

Lidl's Eco-Campaign, the Mind REset Program, is a prime example. With 12,744 students hitting the books in 177 schools, this baby's all about environmental educational activities—but don't expect these student troops to be drafting campaign strategies or scripts just yet. Instead, students soak up sustainable knowledge, join cleanups, and raise awareness on green practices.

But hey, Lidl isn't all work and no play! At their Lidl Youth Camp for the 14-17 age group, young'uns discover personal growth mainly through sports and leadership workshops. It's a coaching show, not a creative showdown.

jobs.lidl.de.

So, what's the lowdown on young apprentices and students in Lidl's campaigns? Well, for now, they're primarily engaged as participants or learning the ropes. Lidl's crew of volunteers—You guessed it! That's your typical staffers or partners—are the ones out in the trenches leading environmental protection actions and educational workshops.

Wanna know more about Lidl as an employer? Pop on over to jobs.lidl.de to get the lowdown. And for all things Lidl in Deutschland, hit up unternehmen.lidl.de/newsroom/boilerplate. As always, your friendly press contact is ready at [email protected].

Stay tuned, folks! Word on the street is Lidl might be shaking things up, and we can't wait to see when young apprentices and students get their shot!

Notes:

[1] Source: news ausfuhrung[2] Source: genialtage.de[3] Source: mittelstand.de

unternehmen.lidl.de/newsroom/boilerplate.

  1. While Lidl's current initiatives don't seem to offer golden tickets for young creatives to spearhead their campaigns, they do provide opportunities for learning and growth through programs like the Mind REset Program and the Lidl Youth Camp.
  2. In these programs, students focus on environmental education, sports, and leadership workshops, rather than on creating or drafting campaign strategies and scripts.
  3. For those interested in career development with Lidl, employment opportunities can be found on the Lidl jobs website.
  4. As Lidl's crew of volunteers primarily leads environmental protection actions and educational workshops, it remains to be seen when young apprentices and students will get their chance to contribute creatively to Lidl's campaigns.

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