London to welcome Tala's second UK retail outlet
Tala Expands Presence with New Store in Westfield London
Tala, the popular loungewear brand, is set to expand its UK footprint with a new store opening in Westfield London. This move is a strategic step towards Tala's ambition to transform into a global omnichannel brand.
The new store, located in Westfield London, White City, will span one storey and cover an area of 1,900 square feet. It will offer a unique shopping experience, showcasing Tala's products, including its loungewear collections, and featuring a signature leggings wall, a large number of fitting rooms, and accessory fixtures.
Morgan Fowles, CEO of Tala, commented on the new store, stating, "Retail is a successful channel for our brand, and we are excited to bring our unique offering to a new audience in Westfield London."
The new store will provide Tala with the opportunity to test new formats and build on its momentum. It will also offer key points of difference for the brand, attracting a different customer base and complementing Tala's existing stores.
Tala's first UK store was inaugurated in May at Carnaby Street, and since then, it has exceeded expectations. The brand has become one of its highest-converting and most brand-enhancing channels.
In addition to its UK stores, Tala operates via wholesale and shop-in-shop partnerships across the UK, Middle East, and Europe. The brand currently operates in international markets across Latin America, Southeast Asia, East Africa, and specifically has a growing business focus in Mexico.
Tala is planning to open its second UK store in London in autumn 2025. The new store in Westfield London is a step towards Tala's expansion, both in the UK and international markets.
The new store will be a part of a different shopping context, offering flexibility to test new formats and cater to a wider audience. Tala is aiming to leverage this opportunity to further solidify its position as a global omnichannel brand.
No definitive date for the store opening has been confirmed yet, but Tala enthusiasts can look forward to experiencing the brand's unique offerings at Westfield London in the near future.
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