Major Brands Launch Take-Back Programs to Reduce Waste, Promote Sustainability
Several major brands have launched or expanded take-back programs, aiming to reduce waste and promote sustainability. These initiatives allow customers to return used products in exchange for discounts or donations to environmental causes.
Timberland's 2021 program encourages recycling by offering a $5 donation to Ocean Conservancy for each eligible item returned. The North Face has also expanded its secondhand program, enabling online and in-store returns for store credit. Stanley, a pioneer in this field, launched its take-back program as early as 1913 for steel and stainless steel products. Customers can log their products on Stanley's website, generate a pre-paid shipping label, and send back used merchandise at no cost. Patagonia's Common Threads program, started in 2005, extends the life of its products through recycling. Stanley's program contributes to a circular economy and offers customers a $5 discount on new purchases, accepting up to four eligible items per individual annually. Crocs expanded its take-back program in 2021, providing a 10% discount on the next purchase for customers who drop off used footwear in stores.
These take-back programs not only help reduce waste but also incentivize customers to participate in sustainability efforts. By returning used products, consumers can contribute to environmental causes and enjoy discounts on future purchases.