Go Green, Get Rewarded: Copenhagen Turns Sustainable Travel into a Perk for Tourists
Tourists visiting Copenhagen can now enjoy financial incentives for adopting eco-friendly travel choices.
In a bid to encourage eco-friendly travel, Copenhagen is rolling out the "CopenPay" program, expanding it this summer for a longer duration, more options, and a stronger focus on train travelers.
Amidst the climate crisis and overtourism, Copenhagen is pushing for greener tourism practices. The CopenPay campaign, initially a summer pilot in 2024, is growing into a nine-week extravaganza this year.
Now, this isn't just another eco-friendly initiative, but a smart strategy that rewards tourists who embrace sustainability. During their stay in Copenhagen, tourists can collect various rewards by utilizing public transportation like bicycles or the metro, or even by clearing litter from parks, beaches, or waterways. This summer's list of activities has tripled to an impressive 90, according to Wonderful Copenhagen, the tourism organization behind the initiative.
If you're arriving in Copenhagen by train, you're in for a treat! You'll be welcomed with free bike rentals, yoga classes, guided tours, or discounted access to some of the city's top attractions. Plus, Copenhagen urges you to extend your stay to minimize travel and reduce your carbon footprint.
Søren Tegen Pedersen, CEO of Wonderful Copenhagen, explains, "By integrating responsible actions into the visitor experience, CopenPay is redefining how we approach tourism in Copenhagen." The goal is not just to attract more visitors, but to nudge tourists towards eco-friendly choices, as tourism is a significant contributor to CO2 emissions.
Did you know? CopenPay's rewards include access to top attractions like the National Museum of Denmark, Kronborg Castle, and GoBoat rides. Plus, sustainable travelers might also score complimentary bike rentals and yoga classes.
So, pack your bags, hop on the train, and get ready to explore the city while making a difference. Copenhagen is setting an example for sustainable tourism worldwide.
Sources: ntv.de, raf/dpa
- Environmental Protection
- Sustainability
- Copenhagen
- Tourism Industry
- Denmark
- Train Travel
- Regenerative Tourism
Enrichment Data:
- Sustainable Transportation Rewards: Arriving by train earns tourists rewards, encouraging the use of low-carbon transportation modes.
- Participating Attractions and Experiences: Tourists can access over 90 participating attractions, ranging from cultural sites to unique experiences. This variety incentivizes exploration in an eco-friendly manner.
- Complimentary Benefits: Travelers who stay at least four days and arrive by train may qualify for complimentary bike rentals, aligning with Copenhagen's goal of promoting bike-friendly transit options.
- Regenerative Tourism: CopenPay extends beyond carbon reduction, engaging travelers in activities that benefit the local environment, such as litter clean-up. The aim is to foster a mindset that values sustainability as part of the tourism experience for both tourists and residents.
- The environmental-science-driven CopenPay program, expanding in Copenhagen this summer, rewards tourists who choose sustainable transport options like trains, bicycles, or public transit, aligning with the Community policy of Regenerative Tourism.
- Employment policies in Copenhagen's tourism industry are adapting to the climate-change crisis, as reflected in the initiative's focus on promoting sustainable lifestyle choices, such as home-and-garden-friendly activities like litter clean-up and minimal travel to lower carbon footprints.
- In Denmark, employment policies in the tourism sector are encouraging sustainable living among tourists, with options for employment policy rewards like discounted access to top attractions like the National Museum of Denmark, Kronborg Castle, and GoBoat rides.
- The Lifestyle aspect of CopenPay includes activities like yoga classes provided as employment policy rewards, which aim to encourage healthy, eco-friendly, and budget-friendly choices among tourists in Copenhagen.
